We may not look our age, but Style.com is celebrating a big anniversary this fashion week: ten years of being the ultimate online home of fashion. To celebrate, we’ve taken a look back at our decade-long history, from the top ten collections to the ten fashion headlines that shook the world, the ten hottest models, the ten It-est accessories, and many more. To see the complete top tens, click here.
We’ve also tapped a few expert friends to give their two cents, too. Tim Blanks weighs in on the top ten menswear collections of the decade. Tavi Gevinson provides her own decade in review—never mind that she was only 4 when it started. The runway mixmasters Frederic Sanchez and Michel Gaubert provide their decade in fashion tracks. And with an eye to the future, Opening Ceremony predicts the ten things we’ll be talking about over the next ten years.
Happy birthday to us—but the present is coming from us to you. Keep your eye on this space for more about our very special tenth anniversary collaboration, coming soon…
Before a model hits the runway—and before she snags her first editorial, her first ad campaign, and her first billboard—she’s got to make it past the sharp eyes of fashion’s casting directors, who are tasked with finding the perfect girls for designers’ exacting visions. In our new fashion week series, the industry’s top casting gurus share their thoughts on who we’ll be seeing this fashion week—and beyond.
Barbara Pfister casts VPL, Gary Graham, William Tempest, and Mandy Coon, among others, in New York this season. Below, she weighs in on a few of her favorite new faces.
I love Ali Stepka at IMG (left) for her uniqueness and her never-ending legs. She has a very unassuming quality, like Shalom had in the early nineties, but when she turns to you in front of the camera there is a depth to her beauty that is very captivating. Her eyes are slightly Eurasian and gorgeous, and the mere fact that she is from Oxford reverberates a quality of subtle intellect.
I’m a big fan of So Young at Marilyn (center), too. She’s so elegant, and what a great name!
Caroline Brasch Nielsen from Elite is a girl you just can’t stop looking at. She is so fresh, and has an air of confidence but is equally sweet. She’s a stunning beauty with an ethereal Vermeer quality, but equally modern. Timeless, I suppose. And Ilva Heitmann with Supreme (right) is of the same ilk as Caroline, but even more silky and delicate and utterly ethereal—just otherworldly.
—Barbara Pfister
Photos: Courtesy of IMG; Courtesy of Marilyn; Courtesy of Supreme
If fashion was graded on a sexiness spectrum, then on one end would be runway shows and Brazilian supermodels and on the other…well, legal advice could take the prize. Aside from watching reruns of Law & Order, fashion folk and attorneys aren’t usually found in the same circles. But for an early start on the unofficial first day of New York fashion week, guests from both groups came together this morning to celebrate the opening of the Fordham Fashion Law Institute. Headed up by Professor Susan Scafidi (left) and with the support of the CFDA (the organization donated $50,000 that was then personally matched by CFDA president Diane von Furstenberg), the institute is the first of its kind in the world. The relatively new field of law won’t be only fighting Louis Vuitton knockoffs; it’s a much broader scope (though, for those interested, Scarfidi’s book, Counterfeit Chic, is being published next year). “Fashion law includes the legal issues that can arise at any point in the life of a garment,” she informed the audience, one that included designer Charles Nolan, Saks Fifth Avenue CEO Steve Sadove, and Doug Hand, Rag & Bone’s attorney. “That could be anything from manufacturing to import-export issues.”
Despite employing over 200,000 people in NYC, fashion law is still a relatively small movement. That may be because it takes a certain kind of legal eagle to deal with fashion’s personalities. “As a designer that has been around a long time, I can tell you a lawyer who knows fashion is really rare,” Diane von Furstenberg noted on the podium. “For a young designer, it’s so important to have a good first contract. It’s like a blueprint for a building; you want a good foundation so you can grow stably.” Part of that good foundation, of course, includes a designer’s own name. “I think the most important thing as a designer is first protecting your name,” Nolan said. “I think it would be just absolutely horrible if you lost the right to use [it].” Lucky for young designers in the city, protecting theirs early on will soon be much more affordable—the new institute will pair those unable to afford pricey legal services with students in the curriculum.
—Bee-Shyuan Chang
Photo: Henry S. Dziekan III / Getty Images
Style.com’s new iPad application just launched on iTunes. Building on the success of our iPhone app (750,000 downloads and counting), we’ve reimagined the experience for the iPad, with enhanced navigation; the addition of details, front-row, and backstage beauty photos; increased video content; and more. This just may be the most convenient, elegant, and compelling way to see fashion shows, period—it’s certainly more comfortable than sitting on those spindly chairs lining the runway.
The Row may be one of the hardest invites to score at New York fashion week, but Mary-Kate and Ashley Olsen’s e-commerce-enabled Web site is open to all, and the young duo is at the forefront of innovations in online retailing. The designing sisters have given Style.com an exclusive preview of their first-ever shoppable video, which goes live on www.therow.com later this week. Shot by photographer/director KT Auleta backstage at their Fall show in February and produced in collaboration with the digital agency Moving Image & #38;Content, the clip is enabled with click-to-buy technology that, as its name implies, allows users to shop the video. Want Sasha Pivovarova’s ivory corset and low-slung trousers? Tap the mouse and they’re yours. “We’ve always believed in the power of video to communicate a brand’s message,” Ashley explained. “A few years ago we created a short film to introduce our first holiday collection and it has close to a million views on YouTube. We like the fact that this new shoppable video allows the viewer to engage in the content as well as the product.” Mary-Kate elaborated: “Women today are so busy; we want to make the shopping experience seamless and easy for them.” Anyone who doesn’t get a ticket to the Olsens’ Spring show on September 14 can assuage themselves knowing that their next click-to-buy opportunity will arrive early next year.
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—Nicole Phelps
Before a model hits the runway—and before she snags her first editorial, her first ad campaign, and her first billboard—she’s got to make it past the sharp eyes of fashion’s casting directors, who are tasked with finding the perfect girls for designers’ exacting visions. In our new fashion week series, the industry’s top casting gurus share their thoughts on who we’ll be seeing this fashion week—and beyond.
Belgian-born Natalie Joos casts Lacoste, Cynthia Steffe, Pamela Love, and Karen Walker, among others, in New York this season. Below, she weighs in on a few of her favorite new faces.
Kirsi Pyrhonen (left) started last season in London and went on to do a few good shows in Paris. She is 16 and is from Finland. She’s never been to New York, so this will be her first season here. She is very striking and unique-looking.
Caroline Brasch Nielsen (center) started last season in Paris. This will be her first season in New York, too. She is 17 years old, from Copenhagen. She has all the elements to make it in everyone’s top list: the right proportions, a great walk, and poise.
Anais Pouliot (right) from Trump has been on people’s radars for some time. She is French and 19 years old. She’s not a part of the elite group yet but I think she’ll do well this season. She is cute and girly, but in an unusual way. I love her pout!
PLUS: Check out Natalie’s thoughts on the casting life from our Behind-the-Scenesters series.
—Natalie Joos
Photos: Marcio Madeira/FirstView.com
The German artist Robert Knoke has worked in all media and covered most every theme, but he’s got a special affinity for the world of fashion—he’s collaborated on collections, exhibited in stores like Seven New York, and shown up in the pages of i-D and Purple Fashion. With a résumé like that, no surprise he’s picked up a few friends in chic places, many of whom appear—in portrait, at least—in his new tome, Project 00—Black Material, which arrives in New York with a party, of course, just after fashion week concludes. (Call it fashionably late.) Olivier Zahm, Patti Smith, Marc Jacobs, Terence Koh, and Leigh Lezark (pictured) are only a few of the bold names who sat for Knoke’s black-and-white portraits, which are collected in the first in his series of multimedia art books. Of course, no good multimedia-ist is content to rest between two covers, so the project comes along with Knoke-designed T-shirts, too—screened with his portraits of Damir Doma, Koh, the MisShapes, Gareth Pugh, and DJ Spencer Product, and available in limited editions of 500 at Seven, Oak, Colette, 10 Corso Como, and Isetan.